Snap acquires the crucial geofilter patent from Mobli for a record $7.7M

Snap acquires the crucial geofilter patent from Mobli for a record $7.7M

 According to Snap’s S-1 filing for its IPO, of the $400 million in revenues the company has, $360 million is made by selling “Geofilters,” or photo filters based on location, which advertisers can buy. So owning the patent on that concept would seem pretty crucial. But Snap has never had such a patent, until now. Read More

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