OnStartUps

Secret To SaaS Success: Recognize That You're Not Selling Software
tonyrocha.com






I’ve been working in the software industry for over 25 years. Pretty much my entire professional career (if you don’t count that stint as a night clerk at Red Roof Inn). Back in the late 1900s, when you sold software, you sold software. What your company produced was a large set of properly aligned bits […]






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Why This New Chatbot Is More Likely To Get You Promoted Than Fired
tonyrocha.com






Confession: For the past several months I’ve been furiously coding away on a new project as part of HubSpot Labs. It’s called GrowthBot. It’s a chatbot for marketing and sales people — and anyone looking to grow a company (like startup folks). The launch has gone well, and my bot is currently happily handling thousands […]






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Insightful Study of 386 SaaS Startup Pricing Pages
tonyrocha.com






Late last year, I combed through the Montclare SaaS 250 — a directory of the biggest SaaS companies in the world — to find common trends in what I thought would be a significant dataset. As it turned out, 80% of the 250 biggest SaaS companies didn’t have a pricing page at all. Expecting to find a set […]






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10 Questions I Hope I Don't Get Asked During My Product Hunt AMA
tonyrocha.com






I’m doing an “Ask Me Anything’ (AMA) session on Product Hunt tomorrow (Tuesday, Feb 23rd, 2016 at 10 am PST, 1pm EST).   Would love for you to sign-up early, because I’m insecure, egotistical and I want to impress Ryan Hoover.  Would love for a decent number of people to sign-up.  Or an indecent number […]






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Zero to IPO: Lessons From The Unlikely Story of HubSpot
tonyrocha.com






HubSpot has had a pretty good run.  Went from zero to IPO.  What’s not known is how unlikely the story of our success is. II gave a talk at the 2016 SaaStr Conference hosted by Jason Lemkin.  The slides and full video from the talk are included below, with some quick notes on a few of […]






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The First Rule Of Disruption
tonyrocha.com






Working on a startup?  Have a 800 pound gorilla you’re trying to disrupt?  That’s awesome.  But here’s a tip:  Don’t talk about disrupting them.   The first rule of disruption is: You do not talk about disruption.   Why is this so important?  Why shouldn’t you declare to the world (and the tech press) that you’re […]






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Do Fewer Things, Better
tonyrocha.com






I’m going to tell you a secret.  I have a very simple, 4-word strategic plan (devised it a few years ago). Here it is… Do fewer things, better. This has made my life — and my work, dramatically better. Here’s how I execute on my strategic plan: 1. Decide on what matters the most. 2. […]






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An Early-Stage Founder’s Quick & Dirty Guide To Growth
tonyrocha.com






The following is a guest post by William Griggs.  William is the Founder of Startup Slingshot, the resource for battle-tested startup strategies. Access the audio interviews of today’s featured growth practitioners, the full 43 page guide, and tons of resources here (free for now).   “A startup is a company designed to grow fast.”    […]






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Happy Birthday HubSpot! 9 Lessons From Our First 9 Years
tonyrocha.com






9 years ago today, on June 9th 2006, HubSpot was officially started. I remember the day, because it was also the day I graduated.  (I had promised myself I’d enjoy my 2 years in grad school without too much distraction, so deliberately picked graduation day as the official start-date for HubSpot.) So far, we’ve had […]






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